Nox of York opens on Saturday (February 15) at 10am in Goodramgate.
Founders Hannah Heretik, 28, and Oli Brown, 35, hope the store – inside the former Viking-themed shop, the Knutti Store – becomes a hub for the gothic community in York.
“We want it to be an inclusive and safe space for people in the gothic community,” Hannah said. “It’s got a vibe and energy to it.”
She added that she wants it to be a space where “no one feels intimidated".
“It’s exciting to be opening a shop in the perfect city for us,” Oli said. “There’s a great gothic community in York.”
The couple live in Retford, Nottinghamshire, but said they “love York” and “visited a lot” before deciding to “pull the trigger” and open a shop in the city.
They previously worked full-time in the music industry: Hannah worked backstage managing artists and organising events, and Oli plays in the rock band Oli Brown and The Dead Collective.
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- New vintage shop opens its doors in York
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