Joe Redshaw, of Maple Grove in Fulford, is leading the campaign against the new McDonald's restaurant - which is planned for the former site of Iceland in Fulford Road, next to Aldi.
The plans for the new restaurant were first submitted on April 3. Since then, 112 objections have been lodged on the council planning portal. More than 250 people have also signed an online petition against the development.
After Joe first learned of the proposals he put up fliers in his community. After the first 48 hours he said it had "gone mad".
"I wouldn't have bought my house if there was a McDonald's next to it," he said.
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